Foothills Conservancy of North Carolina is pleased to announce the promotion of staff member Sophie Shelton, from communications and outreach associate to development coordinator.
Now, as development coordinator, Shelton is responsible for planning, organizing and directing Foothills Conservancy of North Carolina’s fundraising efforts, including major gifts, annual fundraising and special events. Her duties also include serving as the lead writer for printed publications, e-newsletters, social media and website content, along with continued outreach to prospective donors, maintaining donor records and assisting with grant writing.
“I am proud of how far I’ve come in the past two and a half years and so honored to be recognized for my work through this promotion,” said Shelton, who joined the land trust in 2017.
Beth Willard-Patton, the conservancy’s associate director, added: “Sophie joined the conservancy with excellent communication and organization skills, which she has used to further our land trust’s mission by spreading awareness of our work. She is a joy to work with and we are so fortunate to have her on our team!”
Shelton holds a Bachelor of Arts in communications studies, with a focus on organizational communication and public relations, from Longwood University in Virginia. Prior to joining the conservancy, she worked for the University Housing Department at Appalachian State University in Boone. She brings to the conservancy an extensive knowledge of writing, creative design and interpersonal communication skills. Born in Charlotte and raised in Roanoke, Virginia, Shelton chose to move south again after graduating in 2013.
“Working with a land trust has taught me even more about the uniqueness of our state, especially the western region that I’ve called home for the past six and a half years,” said Shelton. “Being part of an organization that prioritizes conservation of the things I appreciate is an honor and the definition of a dream career.”
Shelton lives in Morganton with her fiancé, Ross, and their pets. She enjoys hiking, camping and performing with the comedy troupe Morganton Improv.